Are you looking to embed your whole Instagram feed into the website to unify your website and social media presence? You are at the right place. Embedding an Instagram feed to a website adds freshness, creativity, and social proof to your website. It gives users another reason to stay on your page for a longer time, thus increasing session time and engagement. The aesthetically beautiful feed on the website attracts customers and boosts conversions. This is not technical work anymore, as different free tools are available to embed Instagram feeds in seconds. In this blog, we are going to share the top 3 methods to embed Instagram feeds on websites and improve both website and social media presence. We will discuss how you can do so using the official embed option without creating an account and using social media aggregators.
What is Embedding Instagram feed on Website?
Embedding Instagram feed on a website means integrating the whole Instagram feed directly into your website in one go and creating a unified online presence. This enables visitors to see your Instagram content and scroll it till the end without even leaving your website. It hooks the visitors to your website for a much longer time, increasing engagement and conversions. With this, brands and businesses can integrate user-generated content via hashtag integration to increase conversions and sales. Embedding allows for the integration of a variety of feed types, such as:
- Embed Instagram Stories: Integrate all the stories that you post on your Instagram page.
- Embed Instagram Mentions: Feature posts that include a mention of your brand, like user-generated content (UGC) posts.
- Embed Instagram Reels: Incorporate vertical format reels into your Instagram feed.
- Embed Instagram Hashtag Feeds: Display posts that use specific hashtags or a range of hashtags related to your page.
- Embed Posts from a Business Account: Include posts from your business or professional Instagram accounts.
- Embed Posts from a Personal Account: Embed photos and posts from your personal Instagram account.
How to Freely Embed an Instagram Feed on a Website?
Now that you have understood what embedding an Instagram feed to a website is, it’s time to learn how to do it effectively for free. There are 3 methods to embed feed into websites. Let’s have a look at the steps to follow in each method.
Method 1. Embed Instagram on Website using the Official Instagram Embed Option
This is the traditional method of embedding Instagram feed to websites. Instagram allows its users to embed any content, like posts, reels, or videos, into the website. However, its biggest limitations are that it allows you to add one post or reel at a time, and there are no customization options available. Have a look at the steps to manually add an Instagram feed using the official embed option of Instagram:
- First, log in to your account using the app or browser and ensure that your embed settings are turned on.
- Go to the post you want to embed and click on three dots (…) in the top right corner to open the menu.
- Select “Embed” from the menu and then copy the embed code.
- Finally, paste the code into the HTML code block of your website. That’s it! Refresh your website to see the embed post.
Method 2: Embed Instagram Feed on the Website for Free without Signing Up
Stormlikes allows you to embed your Instagram feed for free that too without creating an account or signing up. This is a free website with which you can embed your Instagram account to feed in just 5 seconds by following a simple process:
- Visit stormlikes.com/embed-Instagram-feed.
- Enter your Instagram username, post icon type, and number of posts to show. You will get a preview of how your feed will look on your website.
- Customize it as per your preferences.
- Click regenerate. You will get an HTML code to embed your Instagram feed into the website.
- Copy the displayed HTML code and paste it into the HTML block of your website. That’s it! Refresh and see the aesthetic Instagram feed on your website.
This is the easiest way, as you don’t have to be involved in the tedious signup process that many other websites ask for.
Method 3: Embed Instagram on the Website using Social Media Aggregators
The third and last method is to use third-party plugins or widgets, commonly known as social media aggregators. They allow you to incorporate the feed into the website and customize it as per your preferences. There are various third-party tools for doing this. Have a look at the top three.
Embed Social
- Create an account on Embed Social website.
- Log in and visit the source page. Click on “Add New Source” and select Instagram.
- Connect to your Facebook or Instagram account by adding the username.
- Select source type, which means what kind of feed you want: Personal, Business, Hashtag posts, Mention Posts, or Stories.
- Select an Instagram account or add a username manually and click next.
- Choose the Instagram widget layout you want from around 40 options available.
- Click “use this template” and copy the widget code.
- Finally, paste the widget code into a customizable HTML block on your website
Tagembed
- Visit the Tagembed website, sign up, and create a free account.
- Connect your Instagram account by picking Instagram as a source.
- Choose the feed type from the handle, handle business, hashtag, reels, stories, mentions, and tagged.
- Click on “Create Feed” to let the platform collect your Instagram feed. You will see a preview of how your feed will look on your website.
- Click on the “Embed widget” option and choose your website’s CMS type from WordPress, Wix, Shopify, Webflow, etc.
- Copy the embed code and finally paste it into your website’s HTML block.
Taggbox
- Visit the taggbox website and sign up for a free trial
- Choose “show feed on web pages.”
- Select your network as Instagram.
- Select Instagram feed type from Hashtags, Stories, Handles, Mentions, Videos, Tagged, Reels, and Personal Accounts.
- Click on “Publish” and choose embed on webpage.
- Choose the CMS and copy the Instagram feed embed code.
- Open your website backend and paste this code into the HTML of your website where you want the feed to appear.
Conclusion
Embedding Instagram feed on websites is a great approach to connect your web presence with your social media account. This allows you to show your Instagram content to the website audience, which can hook their interest and boost conversions. We have discussed the top 3 methods, including official embedding, stormlikes, and social media aggregators. All three methods allow you to integrate Instagram feed on websites seamlessly and effectively. Make sure to post the embed code at the right place to add creativity and personality to your website.
Read more: The Impact of TikTok Likes on Brand Partnerships and Marketing